Giving Up on AdSense

[Fred says: If you've surfted to web sites that seem to be only Google links, or clicked on a link that took you somewhere you didn't want to go, then welcome to the club. Google's reach has grown to astronomical proportions. With their recent 3.1 billion purchase of DoubleClick they are poised to be one of the biggest players in the internet advertising business. But not all is well in paradise... ]

Giving Up on AdSense

by Sramana Mitra

I am a painful critic for Google's AdSense program, as it pertains to Content (not Search). My beef is that it doesn't take into account any understanding of the target audience of a publisher, nor does it take into account Context or Intent.

As a result, it pushes out-of-context Ads, which have little chance of being clicked upon, and attempts to monetize on a CPC model.

Who Actually Owns the Logo Design – The Client or Designer?

Imagine you buy a car from someone and the owner of the car refuses to transfer it on your name. Would you be comfortable with that? Of course not! You will want complete ownership of the vehicle since you are the one paying for it.

 

GivingTuesday Roundup – Online Design Schools for Amateur and Professional Designers in US

A great flow of devices in the market has overshadowed the Hi-tech industry increasing the demand of user-friendly websites. Technological advancement has given birth to a lot of new devices and a lot of new trends in graphic design for which new designs are required. Designers all over the globe need to understand and execute those designs in the best possible manner undertaking the aspect of user-friendliness. In this regard, top online design schools have been providing never-ending opportunities to designers where they can select a particular area as per their wishes and expertise. The top online design schools offer comprehensive courses which prepare designers for a bright and successful career ahead.

 

5 Famous Brands that Peeled off their Logos in 2013

Has anyone noticed lately how several brands and corporations are literally stripping down their logos? or how most of the social media icons are all blue? Are we are heading back to the basics in logo designing? Or are the companies taking a defensive approach to branding? Whatever the case may be, 2013 has surely been the year of peeling off logos.Whatever the case may be, 2013 has surely been the year of peeling off logos.

 

Why Social Media Sites Prefer Blue in their Logo?

 “Something old, something new,

Something borrowed, something blue,

And a silver sixpence in her shoe.”

For those who are not familiar with English folklore, the above rhyme refers to the ancient custom that narrates what a bride should wear at her wedding for good luck. The interesting part of the verse is the peculiar use of the color ‘blue’.